The purpose of my poster is to serve as a how-to guide for the choreography to “Bad Romance” by Lady Gaga. The poster will be double sided so that folding it will be more interactive and interesting. When fully folded, the backside will be exposed and upon opening fully, you will have to flip it to see the choreography side. On the side opposite the choreography, there will be tiles of images from the video as well as live performances– making it like a more traditional poster for an artist.
To help visualize the folding: Poster fold
Content and Layout
Here are my written notes scanned onto my computer:
This is how the main poster would look, and the art on the edges would be done pop-up style (hopefully) with the pop-ups falling off the page and spreading past the poster.
Working backwards, the unfolded poster would roughly be 10″x15″ (the actual down-to-the-millimeter dimensions still have to be worked out). Two sides would swing in like French doors, then the top and bottom flaps would fold in to an overlapping square. This representation is crude and without the inclusion of pop-ups. Here the pop-ups are included in the folding:
At the top of this page of notes I’m trying to figure out how to make it so that with each unfolding of the poster the viewer “discovers” more of the pop-ups that will eventually make up the frame for the main poster. To answer the queries to myself, “When open, lay flat?” and, “When open, popup that can fold down if want?” I think that losing the pop-ups when the poster is unfolded would take away the coolest part of it (and also remove the distraction from my potentially crappy illustrations).
In terms of the typesetting, I kind of wanted a pinwheel look to each paragraph of lyrics. The bottom of the back of the poster would be the album name in large font, and the lyrics would be in the pinwheel format, evenly spaced in two rows of three columns or so, with a large transparent image in the background. To this I asked in my notes, “But will it be a bitch to read?” which unfortunately, it probably will due to the use of triangles and the need for a single, short orphan in a corner. In this case, I’ll probably do everything in parallelograms with verses separated by bullet points or backslashes or something.
The topic that I chose for my folding poster is OCEANS, and I want to use this poster to suggest people become more environmental friendly. Since I was inspired from a movie called OCEANS, I will make this poster seems like a plot of that movie. I will quote and paraphrase those statements and sceneries from the movie, and it will show the different layers of oceans. In different layer there are different kind of animals and plants living.
Before I imagined that I will use transparent paper. However, I want to keep the mysterious feeling of FOLDING, hence I will still use normal paper.
when it is folded, the image will be the overall ocean scenery from top to bottom, and there is nothing in the water. Then, when it becomes unfolded, I will add different layers of colors, also organisms.
I thought this layout would be good because it has the different panels that can be unfolded, and in the end still created a large poster size image. Also, using this style I can have some panels be small, and some have larger images, because some of the panels would be opened along with others at the same time. This can make the poster seem more cohesive, because I was worried about making each panel make sense with a small scene, and in the end have it look good.
I was very inspired by this vintage fashion book my mother bought me when I was younger. All of the croquis are drawn by hand. They are a bit kitsch as they were probably drawn in the 50s to make patterns for dresses out of. I want the poster to manifest the same kitsch feel. I want it to be a refined “do it yourself” kind of guide throughout fashion history.
The bit that is indicated as “20th century croquis; about 10 looks” are 10 look renderings of the evolution of fashion in the last century, (one for each decade). Also, the green color is not definite, though it is a color placer for another color.